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Professional Certificate Course in Strategic Role of Branding in Marketing Communication
The Professional Certificate Course in Strategic Role of Branding in Marketing Communication provides a comprehensive understanding of the strategic importance of branding in marketing communication. This course explores how branding plays a vital role in creating a strong and distinctive identity for products, services, and organizations.
Participants will learn about the fundamentals of branding, including brand positioning, brand architecture, and brand equity. They will also gain insights into the strategic planning and implementation of branding activities to effectively communicate with target audiences and build strong brand associations. The course covers various branding strategies, including brand storytelling, brand extension, and brand repositioning.
Through real-world case studies and practical exercises, participants will develop skills in integrating branding with marketing communication channels such as advertising, public relations, and digital marketing. They will also explore the impact of branding on consumer behavior, brand loyalty, and brand reputation. Overall, this course equips individuals with the knowledge and skills to leverage branding as a strategic tool for effective marketing communication and long-term business success.
The Professional Certificate Course in Strategic Role of Branding in Marketing Communication is designed to provide participants with a comprehensive understanding of the strategic importance of branding in marketing communication. This course explores the critical role of branding in creating a strong and distinct identity for products, services, and organizations.
Participants will delve into the fundamentals of branding, including brand positioning, brand architecture, and brand equity. They will gain insights into strategic planning and implementation of branding activities to effectively communicate with target audiences and build strong brand associations. The course covers various branding strategies, such as brand storytelling, brand extension, and brand repositioning.
Through real-world case studies and practical exercises, participants will develop skills in integrating branding with marketing communication channels, such as advertising, public relations, and digital marketing. They will also explore the impact of branding on consumer behavior, brand loyalty, and brand reputation. Overall, this course equips individuals with the knowledge and skills to leverage branding as a strategic tool for effective marketing communication and long-term business success.
With LSIB you will get following advantage in order to study on-line.
- Same qualification as on-campus students.
- Recognised qualification & accepted by universities for further career progression.
- Assessment is via assignment submission
- You study on-line at your own pace.
Online Learning
Enrol for the most convinient study mode. Learn at your own pace. Choose the most suitable duration mode:
- 1 month (Fast-track mode)
- 2 months (Standard mode)
Why select this mode?
- Best suited, if you wish to move at your pace. There are no forceful lectures and compulsory classes to attend.
- Pay in affordable Monthly, half yearly and quarterly instalments.
- Study material or e-library access available.
- Tutor connect via live chat and email
£140 / £90
Apply Now- Cost effective - Typically UK diploma starts from GBP £3000 per annum, but with online study, you can enjoy saving more than 60% on your educational investment.
- Practical Content - The coursework is immediately applicable to the careers, and you can earn long-term gains including increase in salary and promotions
- Study anytime, anywhere - You don't have to attend a College campus, so you can study from anywhere in the world. You can download & submit assignments.
- Assessments - Assessment is via assignment submission
Learners who are seeking to progress to higher education to take a Bachelor's degree course in Management. Learners could also progress directly to employment.