Professional Certificate Course in Introduction to Hotel Marketing

Course title: Professional Certificate Course in Introduction to Hotel Marketing | Course code: PCCIITH-SC

The Professional Certificate Course in Introduction to Hotel Marketing provides participants with a comprehensive understanding of the fundamental principles and practices of marketing in the hotel industry. This course is designed for individuals who are interested in pursuing a career in hotel marketing or for current professionals looking to enhance their marketing knowledge and skills in the hospitality sector.

Throughout the course, participants will learn about key marketing concepts, strategies, and techniques specific to the hotel industry. They will explore topics such as market segmentation, target marketing, branding, pricing strategies, distribution channels, and promotional activities. The course will also cover the importance of market research and analysis in developing effective marketing strategies for hotels.

By the end of the course, participants will have gained the necessary knowledge and tools to develop and implement successful marketing plans for hotels. They will understand how to identify target markets, create compelling branding messages, leverage digital marketing platforms, and effectively communicate with customers. This course equips participants with the skills to navigate the dynamic and competitive landscape of hotel marketing and make informed marketing decisions to drive business growth and profitability.

Description

The Professional Certificate Course in Introduction to Hotel Marketing is designed to provide participants with a comprehensive understanding of the core concepts and strategies involved in marketing within the hotel industry. This course is ideal for individuals who are interested in pursuing a career in hotel marketing or for current professionals who want to expand their knowledge and skills in this field.

In this course, participants will explore various aspects of hotel marketing, including market segmentation, target marketing, branding, pricing strategies, distribution channels, and promotional activities. They will learn how to analyze market trends, identify target markets, develop effective marketing campaigns, and measure marketing performance. Additionally, participants will gain insights into the role of technology and digital marketing in the hotel industry and how to leverage these tools to reach and engage with customers.

By the end of the course, participants will have acquired the necessary skills and knowledge to develop and execute successful marketing strategies within the hotel industry. They will be equipped with the tools to create compelling brand messages, effectively communicate with customers, and drive business growth and profitability. This course serves as a solid foundation for anyone looking to excel in the dynamic and competitive field of hotel marketing.



With LSIB you will get following advantage in order to study on-line.

  • Same qualification as on-campus students.
  • Recognised qualification & accepted by universities for further career progression.
  • Assessment is via assignment submission
  • You study on-line at your own pace.

Online Learning

Enrol for the most convinient study mode. Learn at your own pace. Choose the most suitable duration mode:
- 1 month (Fast-track mode)
- 2 months (Standard mode)

Why select this mode?

- Best suited, if you wish to move at your pace. There are no forceful lectures and compulsory classes to attend.
- Pay in affordable Monthly, half yearly and quarterly instalments.
- Study material or e-library access available.
- Tutor connect via live chat and email

£140 / £90

Apply Now

2 months (Standard mode)

Finish in 2 months (Standard mode). If you can spend about 2 to 3 hours per week, use this option.

- Pay in affordable monthly, quarterly and half yearly instalments.
- Study material or e-library access available.

£90

Apply Now

Why Online?

  • Cost effective - Typically UK diploma starts from GBP £3000 per annum, but with online study, you can enjoy saving more than 60% on your educational investment.
  • Practical Content - The coursework is immediately applicable to the careers, and you can earn long-term gains including increase in salary and promotions
  • Study anytime, anywhere - You don't have to attend a College campus, so you can study from anywhere in the world. You can download & submit assignments.
  • Assessments - Assessment is via assignment submission
Who is this course for?

Learners who are seeking to progress to higher education to take a Bachelor's degree course in Management. Learners could also progress directly to employment.

  Duration
  Course Delivery
  Entry Requirements
  Course Content
  Assessment
  Fee Structure
  Payment plans
  Accreditation